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Intended uses

Retail

The aim of retail design is to create spaces with a clearly recognisable identity that offer a complete shopping experience where products interact with the colours, materials and display systems that surround them. Porcelain surfaces provide new opportunities for the architecture and furnishing of retail spaces, for floors and walls and, thanks to the flexibility of large porcelain slabs and panels, also for creating items of furniture.

Along with potential to customise the visual appeal of shops, showrooms, offices and shopping centres, porcelain floor tiles offer unique characteristics in terms of ease of cleaning, hygiene, maintenance and safety. Innovations such as P.TECH, which improve the anti-slip performance of floors while maintaining a finish with a pleasant touch, cater to the specific needs of high-traffic spaces.

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